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William C. Altreuter
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Thursday, August 14, 2008


Madonna turns 50 this Saturday, an event that will keep any number of cultural commentators busy. The thing they are all bound to note is that La Ciccone has reinvented herself time and again. It's the thing you say about Madonna, isn't it? The funny thing is, it doesn't seem to be true, at least not as far as her work goes. Sure, sometimes she's a blonde, sometimes not; and she's more toned than she used to be (to say the least), but in terms of her recorded output you could drop a cut from any Madonna side onto any other and I don't think anyone would be able to tell the difference. It's all dance pop, and it doesn't even date all that much. Reinvention is what Miles Davis used to do. What Madonna does is no less impressive-- she has outlived fads in a business that is defined by fads-- but it ain't reinvention.

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